Digital Marketing Tips

The COVID-19 pandemic has had a significant impact on businesses worldwide, like any period of downturn when a business experiences a drop in sales and revenue. As a result, some business owners may be tempted to cut costs, including their marketing budget, to save money. However, cutting your company’s marketing budget could have negative long-term… View Article

What’s the difference between a successful marketing campaign and one that lands with a thud? Defining a clear goal. 🥅 The only way to get the most out of your marketing dollars is first to understand what you want them to do! It may seem simple, but start by asking yourself a few questions: 💬… View Article

Does your business feel a little bit like you’re on a rollercoaster? 🎢 One minute, things are so busy you can hardly keep up, and the next, it’s a virtual ghost town. 👻 While almost every business has some seasonality, constant swings in volume may indicate you need to look at your marketing! 🔍 During… View Article

Whatever amount of video content your brand is putting our right now, it’s time to double it. Video continues to become more integral to the online shopping experience, whether B2B or B2C, with Google even listing them on the Page 1 search results. Here are a few eye-opening stats about the Video Future: 70% of… View Article